THE TECH SALES COACHDave Elsner

Early on

After 25+ Years of Successfully Leading Technical Sales Teams, I attended and practiced over a dozen sales method classes. Some good and some bad, but I always took away a few key learning to apply and improve my sales game. I also understand that not all salespeople can practice a complete method, but need to add the skills to the tool belt based on different approaches. You have rookies, journeymen, veterans, and each needs to improve in different ways. Rookies need to learn to hunt and convert. Journeymen need to improve deal progression/constructs while the Veterans simply need to sharpen some skills. I also learned that most sales training do not connect well with the sellers because they are learning based on a generic product or solution. For the last 5 years, I have taken these key lessons and converted them into customizable methods based on your business GTM strategies, practices, approach, and your specific technology and messaging.

Sales Training Solutions

We have developed 4 ways to improve your team’s performance;

Sales Methods Workshop – 3 or 4 day class specifically designed for your company’s solutions and messaging.

Social Selling Workshop – An 8-week, 2 hours weekly, Remote seller workshop where we leverage the world’s best online training course from Vengreso | Prospect Better. Sell More.

Sales Engineer Sales Training – We will teach your Sales Engineers sales skills that support the Sales team’s efforts with the skills beyond technical to improve sales success. This is a 30hr online and 3-day Bootcamp.

Prospecting Workshop – This is for BDRs or SDRs. This workshop focuses on a modern approach to finding more opportunities with an omnichannel approach that buyers appreciate.

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Steven Madick

Steven Madick is a pragmatic engineering executive with a proven track record of over 25 years. Early in career, after building and selling a small IT business, he then spent time as a direct sales rep, pre-sales Engineer. Eventually managing both Sales and Engineering. Early 2000 he led Engineering at a Voice and Network Integration Company establishing a Cisco Partnership and a Cisco Practice. Over the next decade, he cultivated a team of over 200 Engineers and helped grow Nexus IS to $800m, then purchased by Dimension Data (now NTT) where Steven became the Senior Vice President of Engineering for North America with over $4 billion in responsibility spread across a team of 350+ engineering members. During this time he developed process and tools sets that are still used by NTT today.

In 2017 he became the SVP of Engineering for Presidio in the West where he developed, hired, enabled, mentored, and coached the project managers, deployment engineers and pre-sales teams to achieve 4X growth. Since 2022 he has been focused on providing development, enabling, mentoring and coaching. Recently training SE’s and SE Leaders at Google, Dell and Juniper.

CE Leadership Track
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Right Systems Live Sales Methodology class

Recent Sales Training
Class

MORE THAN JUST BUSINESS

Great Clients
Awesome Reviews

Dave facilitated an outstanding workshop for our sales leadership team at Dropbox! He covered the ABCs of Social selling on LinkedIn, covered what makes a great profile and discussed the creative ways to create more meaningful connections, conversations and ultimately valued customers. Dave also shared a networking approach that allows buyers to see the real value of our solutions. Thanks Dave for spending time with us, you are a rockstar!

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DEBBIE MCCLURE

Dropbox

Dave is an industry leader with a very relevant approach to sales strategy and management. He has changed the game for our Professional Sales focus as we continue aggressive growth. I highly recommend this training to any sales organization, particularly those with a technology bent.

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SEAN PADGET

Managed Services

Dave Elsner was an early adopter of virtual selling skills way before it became a requirement. As VP of Sales at Nexus IS [later Dimension Data], he sponsored a LinkedIn selling initiative way back in 2013. He did it again as the sales leader at Reliant Technology in 2019. Now he’s helping other companies learn digital-virtual selling skills to help keep a strong pipeline during the COVID era. A number of them who purchased Vengreso’s OnDemand LinkedIn sales course hired Dave to expand the lessons into a team learning program that increases the accountability and results. If you want someone who has “Been There, Done That”, contact Dave.

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KURT SHAVER

Sonoma County Tourism

© Copyright 2024 The Tech Sales Coach. All rights reserved.

Copyright 2022 The Tech Sales Coach. All rights reserved.