After 25+ Years of Successfully Leading Technical Sales Teams, I attended and practiced over a dozen sales method classes. Some good and some bad, but I always took away a few key learning to apply and improve my sales game. I also understand that not all salespeople can practice a complete method, but need to add the skills to the tool belt based on different approaches. You have rookies, journeymen, veterans, and each needs to improve in different ways. Rookies need to learn to hunt and convert. Journeymen need to improve deal progression/constructs while the Veterans simply need to sharpen some skills. I also learned that most sales training do not connect well with the sellers because they are learning based on a generic product or solution. For the last 5 years, I have taken these key lessons and converted them into customizable methods based on your business GTM strategies, practices, approach, and your specific technology and messaging.
We have developed 4 ways to improve your team’s performance;
Sales Methods Workshop – 3 or 4 day class specifically designed for your company’s solutions and messaging.
Social Selling Workshop – An 8-week, 2 hours weekly, Remote seller workshop where we leverage the world’s best online training course from Vengreso | Prospect Better. Sell More.
Sales Engineer Sales Training – We will teach your Sales Engineers sales skills that support the Sales team’s efforts with the skills beyond technical to improve sales success. This is a 30hr online and 3-day Bootcamp.
Prospecting Workshop – This is for BDRs or SDRs. This workshop focuses on a modern approach to finding more opportunities with an omnichannel approach that buyers appreciate.
Steven Madick is a pragmatic engineering executive with a proven track record of over 25 years. Early in career, after building and selling a small IT business, he then spent time as a direct sales rep, pre-sales Engineer. Eventually managing both Sales and Engineering. Early 2000 he led Engineering at a Voice and Network Integration Company establishing a Cisco Partnership and a Cisco Practice. Over the next decade, he cultivated a team of over 200 Engineers and helped grow Nexus IS to $800m, then purchased by Dimension Data (now NTT) where Steven became the Senior Vice President of Engineering for North America with over $4 billion in responsibility spread across a team of 350+ engineering members. During this time he developed process and tools sets that are still used by NTT today.
In 2017 he became the SVP of Engineering for Presidio in the West where he developed, hired, enabled, mentored, and coached the project managers, deployment engineers and pre-sales teams to achieve 4X growth. Since 2022 he has been focused on providing development, enabling, mentoring and coaching. Recently training SE’s and SE Leaders at Google, Dell and Juniper.